Bushman Equipment, Inc. - Below-The-Hook Material Handling Specialists
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H.L. Bushman began Bushman Equipment in 1950, in a small shop in the Chicago area. The founder named the company after himself and adopted as its logo a gorilla named Bushman, who was then popular with the crowds at the Lincoln Park Zoo.

In 1963, Bushman was purchased by Milwaukee Crane and moved to Cudahy, WI. Just one year later, Badger State Gear bought the firm and moved it to Milwaukee. Bushman was located on Douglas Avenue from 1974 until the move to Menomonee Falls in 1996. Ralph C. Deger has been the owner of Bushman Equipment since 1989.

Through the years, Bushman has established a reputation for the design and manufacture of rugged, heavy-duty overhead crane attachments, jib cranes and below-the-hook lifting equipment. The company's major focus has been custom engineering products to meet the specific and unique requirements of our customers.

Bushman Equipment

Bushman Equipment facility in Menomonee Falls

Our market has been nationwide for many years and has also expanded into Mexico and other foreign markets. Historically, paper mills and primary metal industries have been our major markets. By now, however, we have developed a broad range of products to meet many different industrial applications.

In August of 1993, Bushman acquired the proprietary clutch line of Flaton Machine Works, Inc. The company expanded again in 1996 with the acquisition of the Clark Development line of hydraulic casket lifts. In April of 2000, Bushman acquired selected assets of West Bend Equipment Company, Inc. which has a well respected name within the steel producing and metal processing industries. West Bend manufactures custom-designed, heavy duty material handling equipment including load inverters, mechanical and hydraulic upenders, coil mounting systems, lift tables, and die and mold handling equipment.  All Bushman products are designed and manufactured in our Wisconsin facility.

Bushman has built its reputation and success by responding to customer needs. This requires attention to the customer's application, maintaining a reasonable cost structure, as well as focusing on the design and manufacturing processes.

Bushman's concern for the customer also extends to a variety of safety issues. We will not make equipment that we feel is unsafe or is likely to be used in an unsafe manner. We examine raw materials, manufacturing processes and finished products for any defects that are likely to result in safety concerns.